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Improve performance with Visual Management

Visual Management is designed to facilitate the transmission of information between a large number of people at all levels. It enables to facilitate the achievement of daily improvement and to constantly offer the different messages and indicators necessary for various missions accomplishment.


Definition of Visual Management

A true LEAN tool, Visual Management (view-based management and organisation) is based on a set of communication techniques. This method is designed to facilitate the transmission of information and objectives between people at all levels, to detect problems as quickly as possible, and to take the necessary decisions.

These techniques must be simple to implement, accessible to the field and especially in real time. A board must be visualised in a few seconds and also comprehensible to everyone. "

To facilitate reading, means of transmitting information are used: signs, symbols, graphics, colours or pictograms. The texts, when used, are concise and reinforce the main information conveyed by the visual message.

During a training, we retain:

  • 10% of what we read
  • 20% of what we hear
  • 30% of what we see
  • 70% of what we share
  • 80% of what we experience on our own
  • 95% of what we teach others

Let's become an actor in our company!

Visual Management functioning is based on simple tools: a panel or table, clear and useful indicators, meetings organised by the manager.

To ensure effective communication, it is necessary to provide adequate support and visual information. A beautiful empty or misused board has no interest and will soon be forgotten.

The board is structured according to 3 levels: titles, results and actions, additional information

The communication support is also divided into sections representing the key performance indicators or the key information needed on a daily basis for the team (Organisation, team life...).

Visual Management, a LEAN support

Visual management is a tool used for a long time by all TPS employees, i. e. Toyota Production Systems. It is therefore a fundamental support for Lean.

This visual expression technique is associated with the 5S method, and therefore with the TPM method for a good application. But it can also group Kanban, Six Sigma, and PDCA methods.

The ultimate purpose of this management is to achieve a Visual Factory.


Purpose of the communication approach

Visual management allows anyone to know about an area of activity (production or service) if the situation is normal or irregular, if problems are identified, if the teams deal with the real problems with the appropriate criteria for their resolution. The aim is to quickly visualise the relevant indicators of a department or workshop in order to be able to manage the different activities efficiently.

Reactivity implies by definition a useful and immediate understanding without delay.
This is only possible with key information, which can be stored quickly and easily. Hence the interest of setting up a real management project.
Visual Management is therefore a proximity management.

Visual management can be considered as the lever of the company performance and thus enable the involvement of everyone by relying on "vision","knowledge" and "action".

  • It is a support tool for ALL progress tools.
  • It is a tool to help the involvement of all actors.

Advantages of Visual Management

  • Facilitate access to information and understanding of messages by as many people as possible.
  • Immediately identify gaps between the ideal and real situation
  • Visualise processes, risks
  • Identify opportunities for improvement
  • Spirit of information sharing between teams
  • Reassure clients and other stakeholders
  • Encourage employee involvement in the development and daily use of Visual Management

Examples of Visual Management

  • Visual communication support

    Communication supports and display boards provide real-time visibility and allow you to :

    • Facilitate the implementation of visual communication in an industrial environment
    • Present the company's performance indicators and procedures
    • To encourage the participation of all stakeholders for a better overall performance
  • Visual and magnetic indicators

    Indicators are essential tools for a quick reading of information. They therefore make it possible :

    • An understanding by all
    • Efficient and visual presentation
    • To react in case of drift but also to act in anticipation
  • The signage

    The signage of a factory, offices, a store, is essential especially for :

    • Inform and report machine performance through indicators
    • Orienting and guiding employees
    • To encourage the support of all actors for a better overall performance


    "Then! How did it work this morning?"

    "It's been fine!"

    This is not reassuring nor enough!

    Everyone must be able to understand what is happening in their area. The "visual management space" must contain a set of useful daily information that can be understood by everyone and, of course, it will be composed of indicators primarily!

    Indicators offer a simple and effective solution to keep data up-to-date, to visualize progress, to enable relevant decision making and to create a shared vision. There are quality, cost, time, motivation, safety and environmental indicators.

    The support of expression must be adapted to each level of communication and each space :

    • For operators, communication is achieved through the layout of the workstation with the appropriate documentation, the production or stock management.
    • For the unit, a compact table will be more suitable for the assessment of the team and the day.
    • For the sector, a large-scale table will summarize the historical results of the different units.
    • And finally, for the factory a friendly space will be available to welcome all the teams to take stock of the progress of the projects.

    A similar organization to the production one can be used for office organization. Visual management can be seen as a lever for the company performance and thus enable everyone to be involved by relying on sight, knowledge and action.


    Average duration: 2h30

    The participants construct a model of a communication point, exchange and argue their choice. Real photos are being studied to identify good and bad practices and target communication areas.

    Don't wait any longer to train your employees in Visual Management through play

    The Visual Management Starter Kit: Immediate visualization of Q, C, D, M, S, E (Quality, Cost, Delay, Motivation, Safety, Environment) indicators within the framework of the PILOTE project following the game.

    Results: collective, shared and effective success.

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